Crete
Several years ago, a beautiful Greek hospitality story was born. Inspired by the integrity of Cretan soul, crafted with the passion and hard work of a visionary who knew that like-minded people—along with trust + commitment—make true innovation happen. As the years passed by and the new generation came in, bold ideas and products were brought to life offering experiences that would reinvent Cretan hospitality and honor responsible Mediterranean living.
AMPR represents Phāea in North America for two of its luxury hotels in Phaea’s portfolio with a campaign focused on gastronomy, artisanal craft, culture, responsible travel that celebrates local heroes, and the ideology of two sisters that well represent the industry’s female leadership.