Background
AMPR was tasked as the first public relations agency for this Greek luxury villa and hospitality company targeting, and essentially introducing the brand, in the US and UK markets. While the company had already been operating for over 10 years, pressure from competing companies entering the luxury villa space was mounting. The client understood the need for media exposure to make their product stand out and AMPR was able to deliver by coordinating targeted press group and individual visits that provided writers with a first-hand account of the properties and exceptional client services resulting in in-depth feature stories in major media publications.
Services
Consulting
Press release/pitch writing
Story angles
Media relations
Press visits
Results
Media Coverage
- Top placements in Condé Nast Traveler, Architectural Digest, Robb Report, Travel + Leisure, Financial Times, The Telegraph, Bloomberg Pursuits.
